FROM INVISIBLE AND
CAREER CONFUSED
To Clear, CONFIDENT, AND IN DEMAND
Build with Brie Creative is a positioning studio for ridiculously creative solopreneurs and portfolio careerists. Ready to stop chasing work and start attracting it?
FEATURED IN:
"Brie unlocked a whole new perspective FOR ME on how to managE my career with my personal brand!”
— Victor Acacio, Real Estate Investor, Fitness Enthusiast, and CS Manager
LOST? Burnt OUT? And STruggling to CREATE OPPORTUNITY FOR YOURSELF?
It used to be that you didn’t have to lift a finger to create opportunity for yourself.
The companies you worked for signaled your credibility to recruiters and your resume did the talking.
Your job was simply to become exceptionally good at what you did for a living. The job market would handle the rest.
But careers aren’t managed like this anymore.
They're increasingly self-directed, networked, and audience-driven. Which means you can’t generate job opportunities via expertise alone. You create them by building a strong personal brand that your intended audience immediately understands, trusts, and feels connected to.
OLD JOB MARKETqualifications + resume → opportunity
Your title signaled credibility for jobs.
Your manager advocated for your advancement.
Your resume did the storytelling.
Your qualifications got you hired.
NEW JOB MARKETQUALIFICATIONS + Personal BRAND → opportunity
Your reputation is decoupled from your job and travels with you wherever you go.Your personal brand tells your story.Opportunities comes from many channels.Your point of view gets you hired.
NOW All of this would be FINE AND DANDY, except FOR THE FACT THAT building a Personal brand creates a whole new HOST of CHALLENGES.
For starters, there’s the not-so-minor issue that talking about yourself makes you want to swallow glass! The idea of sounding like a corporate robot or, god forbid, an internet try-hard? It terrifies you.
You’re also drowning in a sea of conflicting advice about how to go about it. Between the sycophantic LLMs and the wildly overconfident talking heads on TikTok that make this whole process look suspiciously easy, it’s hard to know what advice actually applies to you.
Then there’s the fact that you’ve got range for days and a proven track record to point to, but packaging that up in a clear, concise ways feels like solving a Rubik’s cube.
You’re stuck, paralyzed by OVERWHELM, and anxiously over thinking how to get started. You need a career sherpa. Someone that can help you climb cringe mountain and architect a story that makes you the painfully obvious choice for KILLER JOB OPPORTUNITIES.
(and that sherpa better be someone who’s been there, done that, baby).
HI THERE, I’M BRIE.
I KNOW WHAT IT’S LIKE TO REINVENT YOURSELF IN mid-career.
In 2023, a layoff forced me to start over too. I began by writing online about this thing called portfolio careers (before the internet made them a thing). I had spent 13+ years as a product leadership roles but was ready for a change because I was burnt tf out.
Three years, countless experiments, and more than a few instructive “mistakes” later, I’ve built a fully independent, multi-six-figure business by telling my story and have helped 200+ professionals do the same.
When I’m not busy flagging the emergency exit for folks fleeing outdated career models, you can find me adventuring about the Puget Sound, watching an episode of Mad Men, or cozying up with my cats.
"I came to Brie feeling stuck and burnt out. She saw potential in me that I couldn't see in myself and helped me rebuild my business from the ground up."
— Nicole Pineda, Wedding Florist + Tech Recruiter
"The internet is filled with overly complex career frameworks. Brie’s approach is the opposite of that. She brought a truly no-nonsense positioning philosophy to the Hello Generalist community to get our budding fractionals HIRED fast!"
— Shaina Anderson, Hello Generalist CEO
STARTING OVER STARTS WITH A STORY!
I help my clients architect a message that the right audiences understand, trust, and connected with.
I call this building your person market fit: positioning that makes your range easy to understand and impossible to ignore.
Instead of over-engineering a trendy career with a contrived 5 step couch-to-six income stream plan that a cringy guru is peddling you on the internet, we do three things in really quick succession…
01
FIND THE THROUGHLINE
We turn your gloriously non-linear experience into a story your intended audience understands and connects with.
02
RUN EXPERIMENTS
We stop treating every career decision like it’s a damn blood oath and, instead, we form hypotheses, run some pilots, and pay attention to what creates energy, traction, and moolah for your career (preferably we create all three!).
03
Develop A BODY OF WORK
The goal is to slowly attract a mix of projects with a message that works in harmony with your gifts, preferred style of working, ambitions, priorities, and general season of life.
All of that is to say: I help you build a career that works for you.
Together, we’ll take YOUR particular FLAVOR of 10-20+ YRS OF lived experience, creative ambitions, even that “weird” mish mash of HOBBIES, and turn it into a message that tells your intended audienceS:
what you’re insanely qualified to help them with,
the type of projects and teams you gravitate to and why,
the magic of how you break down and solve problems,
and why you need to to be hired immediately!
FROM → MY RESUME IS ALL OVER THE PLACE
Dreading the question “So, what do you do?”
Rambling through your entire résumé
Feeling embarrassed that you look scattered or disconnected
Worrying your being boxed out of opportunities
Attracting more of the type of work you want to leave behind
TO → MY RANGE? IT’s KIND OF A BIG DEAL
Feeling pride, confidence & energy in your abilities
Talking in a way that feels natural & unrehearsed
Seeing your career as a series of coherent and intentional choices
Feeling hopeful again about the doors your skill set will open up
Attracting work based on who you are
Creating flexibility + optionality
SO there you have it, You Baddie. READY FOR THE FULL PEGGY OLSON EXPERIENCE?
After a few sessions with me, you’ll walk away with:
✔A cringe-free, authentic AF storytelling system to start positioning yourself for opportunities you’re hella qualified for
✔ Loads more clarity on what you want and who you’re trying to reach
✔ The confidenceto do itallon your terms,
✔ A vision for your career that lights you up because it’s built with intentionality, and
✔ The self-trust to start over and finally stop second-guessing yourself
"BRIe listened deeply, held space for all my ideas and uncertainty, and reflected back a clear, grounded understanding of who I am and what I’m building. Her APPROACH is holistic, supportive, and rooted in lived experience, business know-how, and genuine care.
— Carisa Deegan, Fractional Marketing Leader
START BY FIGURING OUT how CLEAR YOUR
positioning REALLY IS.
Take my free.99, 3 minute quiz!
Find out how well your personal brand or business is positioned to attract the clients, collaborators, and job opportunities you want right now You'll receive an objective assessment across six key factors that influence visibility, demand, and trust in your brand and/or product.
* Downloads and opens a PDF file.
MY SERVICES
THEN GET TO WERK!
If you want me all up in your career business, there are two ways to partner. I like to start all new client engagements with a single working session. It gives us both a chance to determine whether we're a good fit and whether my approach and skill set is the right match for your situation. If one session gets you unstuck or is all you need, fantastic! If we determine you need a greater level of support, we can talk about my three-month product consulting package.
★★★★★ "THE best positioning workshop I've been to in a while! Brie made this so practical for me as a fractional business operator.”Harry Siggins“I’m STUCK!!”
PICK MY BRAIN SESSION
50 min * $275For Polyworkers, Freelancers, Laid-Off, and Burnt Out Mid-Career Professionals looking to change how they manage their business/career.
HOW IT WORKS:
Bring your most pressing portfolio management or development question and we'll workshop it together in a focused 50-minute session. No retainer. And zero fuss!
“I NEED A NEW STORY!”
POSITIONING SPRINT
2wks w/ a 2hr session * $599For Freelancers, Coaches, and Small Business Owners looking to refine their value proposition to attract more right fit job opportunities.
HOW IT WORKS:
I send you a series of pre-workshop exercises to help clarify your goals and priorities and build a message that helps you achieve them. When we get together, we refine your positioning for your website, your elevator pitch, and one social media channel. Then we work asyncronously together to refine your founder pitch via Slack over the next 10 business days.
Ready to
jump?
Parachuting off the corporate ladder faster than you can say let’s circle back? I’m here to help. Let’s get to work already, shall we?